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Your partner for technology, services, and solutions that drive your golf business forward.

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The fundamental tools you need to succeed.

The operations tools from NBC Sports Next do more than just connect you to millions of golfers through our marketplaces; we also have the products you need to manage and grow your golf course operation.


Best-in-class tools to tell your course’s unique story.

Our marketing solutions give you the ability to stay in contact with your golfers and keep them coming back time and again.

Golf Course Management Solutions - Consulting


The tools you’ll need to manage your brand, expenses, resources and revenue.

Get the most out of our marketplace and technology solutions with the resources to maximize your returns.

Group Purchasing

Our group purchasing program delivers bottom-line savings.

What began as a way to bring our parent company’s buying power to your food and beverage purchases has expanded into new categories, including golf course equipment, golf course agronomy and landscaping, technology, food and beverage and many more.

Golf Course Management Solutions - Group Purchasing

Why choose NBC Sports Next for your Business?

9000 +

Golf course partners worldwide.

3000000 +

Registered GolfNow Users.


Golfer Reviews of 14,750 Courses Worldwide.


MM in revenue for course partners in 2020

The Latest From The The Approach


NBC Sports Next and Troon Extend Multi-Year Partnership

October 27, 2021

Troon Continues Enterprise-Wide Collaboration with GolfNow Brand as Preferred Technology, Distribution and Services Partner ORLANDO, Fla.  – NBC Sports Next and its leading golf technology and services brand, GolfNow, today announced it has extended its longstanding, enterprise-wide partnership with Troon, the leader in golf club management, development and marketing. Within the new, multi-year agreement, NBC Sports Next…


NBC Sports Next Acquires Golf Course Revenue-Management Services Leader, RevTechPlus

October 19, 2021

ORLANDO, Fla. – NBC Sports Next, a division of NBC Sports and part of NBCUniversal Media LLC, today announced the acquisition of RevTechPlus, a trusted revenue-management company that also provides marketing services and weather analysis to golf course customers nationwide. RevTechPlus offers a proven revenue-management system, featuring its proprietary algorithm that constantly factors in weather,…


Tech Innovation Amplifies Food & Beverage Options

October 18, 2021

The food-and-beverage operation at any given golf course can be a critical component to financial success or ruin. From snack bars to full-service restaurants, F&B always has been the great complement to the 18-hole round of golf, and savvy golf course operators always have been on the lookout for ways to creatively leverage their F&B…